Archive for August, 2010

3 Basic Link Building Tips That Will Work « Niche Socializer

3 Basic Link Building Tips That Will Work. Link building can be a complicated process for marketers who are just starting out. This should not happen when there are so many methods to get backlinks. The following suggestions will help …
link building tips – Google Blog Search

Christopher Burgess: Back to School Safety Tips — Social Media …

Here are a few safety tips to help your student stay safe as they prepare and use their electronic media devices back at school.
social media tips – Google Blog Search

Comics of the Week #40

Every week we feature a set of comics created exclusively for WDD.

The content revolves around web design, blogging and funny situations that we encounter in our daily lives as designers.

These great cartoons are created by Jerry King, an award-winning cartoonist who’s one of the most published, prolific and versatile cartoonists in the world today.

So for a few moments, take a break from your daily routine, have a laugh and enjoy these funny cartoons…

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Link Building Tips for Flow of Traffic

Link building is essential for improving the optimization of a page. If you follow the link building tips, then you will learn about the ‘do’s’ and.
link building tips – Google Blog Search

My Newest Social Media Drug: 4 Reasons Why StumbleUpon for the iPhone Delivers on the Mobile Web Potential

If you’ve been reading my blog and following my tweets, you’ll know that I am a huge evangelizer of StumbleUpon for marketing and professional use.  I consume my media a little different than other people.  I’m not an RSS person.  I know the blogs and websites that I find resourceful and will visit them.  I search for the latest conversations on Twitter to see what people are talking about.  And I use StumbleUpon to help me find new sources of relevant information that I might be interested in but might never have found otherwise.

Let me explain it another way: I’m the type who, despite having hundreds of songs in my iTunes library, will still often visit my Amazon Recommendations for personalized introductions to new music.  So StumbleUpon is the exact same thing for the web, always recommending new and insightful sources of relevant information based on my ratings.  And it’s terribly addicting.  If you are unfamiliar with how StumbleUpon exactly works, read this great how to article on StumbleUpon.

StumbleUpon has now significantly increased their value and become the latest social media application that consumes my time through its addicting functionality through the release of the new StumbleUpon for iPhone app.  In doing so, they have delivered on the promise of the mobile web.  Here’s why:

1) We’re Browsing the Web from Our Phone More Than You Think

According to a recent report from AdMob, more than 10% of Internet traffic is accessed from mobile devices and mobile traffic from each major region of the world has increased at least 4x in the last two years.  We are demanding that we are able to access the same websites on our phone that we do on a PC.  Because StumbleUpon wasn’t available on the iPhone, I started using a competitive service for several months.  Other businesses should be forewarned that they face the same risk if they do not get on the mobile bandwagon.  Now that StumbleUpon is on my iPhone, and they have created a killer application, I am back to being a loyal stumbler ;-)

2) Mobile Web Browsing Needs to be Optimized & Fast

One of the challenges for any web-based iPhone application is the ability to get information that is both optimized for the small screen and displays quickly.  StumbleUpon has delivered on both of these by displaying websites surprisingly quickly and perfectly optimized for the small screen.  Furthermore, all of the buttons that you can press are represented by clear icons which are of a large size, so it makes it very easy to navigate around the iPhone application with only one hand.  Finally, SU cleverly added an indiscreet progress bar at the top of each web page which is so often missing on mobile applications.  Browsing the internet on a phone can be tedious because of the need to type in a URL; with this new iPhone application the process is now painless because displaying new and relevant content can be accomplished with just an easy press of the “SU” button.  And it’s fast and optimized to boot.

3) Major Web Functionality Needs to Be Available on the Phone App

Some web services create iPhone applications that do not contain all of the functionality that you are used to using on their web version.  While StumbleUpon does not have as much functionality when compared to a rich site like LinkedIn, SU gets a big thumbs up here for putting their major web functionality into their iPhone application.  I would take it one step further in saying that the iPhone user interface is simplified to the point that I almost enjoy stumbling more on my iPhone than on my PC!

4) Sharing is Caring

StumbleUpon is part of my daily routine of daily content curation and sharing.  SU has made it incredibly easy to share your recommended sites across social media through Facebook and Twitter.  I have been using the Twitter share feature and can tell you that it is very easy to use through this iPhone application.  It is hard to tweet out a recommended blog post while browsing the internet on an iPhone; StumbleUpon makes it easy.

If you want to see what stumbling on an iPhone looks like, check out this great video:

If you’re a stumbler please subscribe to my stumbles.  If you’re not a stumbler, just started stumbling, or have any StumbleUpon questions, please comment!  Thanks!

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SearchCap: The Day In Search, August 26, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Yelp Unlikely To Come Back To Google Places

    Earlier today it was reported that Yelp’s content had been removed from Google Places — though not from Google.com results. What’s going on exactly? Here’s Google’s public statement about it:
    “Place pages organize relevant information about a wide range of places and locations, and they surface great sources of information like reviews […

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Link Building Tips « Blogg

Link Building Tips. Link building is an extremely important part of any online marketing campaign. Since page rankings with the major search engines are influenced by the number, as well as the quality of links that direct traffic to …
link building tips – Google Blog Search

SearchCap: The Day In Search, August 23, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Back to School Time: A Refresher Course on Writing Great Ads

    In this month’s column, we’ll take a quick refresher course on what goes into writing great ads and then we’ll evaluate a few recent ads to see if they make the grade…

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Do You Still Have Social Media Privacy Concerns?

Social media and your privacy is an intriguing topic that we should all be concerned about.  On the one hand, Pete Cashmore of Mashable has already rightfully declared some time ago that Privacy is Dead.  On the other hand, there are those who are actually still afraid to join a social networking site because of privacy concerns.  It is these people that I want to address in this blog post.

This week I got this question from my reader:

I have always used alias names and blind emails everywhere online to protect my personal info from ID Theft.  Because I have a high credit score, I so far have not been ready to open up, what do you think?

Let me point out that everyone should have some social media privacy concerns.  Facebook has made some blunders where they once made all of our profile information public by default.  Location based services such as Foursquare announce to the world whenever we “check-in” to a location, making us prime targets for both stalkers as well as robbers who hang out on Please Rob Me to look for their next target.

But let’s take a step back and remember my golden rule of social media privacy:

Don’t say anything or post anything to your profile that you would not want any stranger to know.

It really is as simple as that!  Only the information that you post could potentially harm you.

You do also have control over the flow of your social media information.  Social networking sites like LinkedIn give you complete control over who gets to see how much of your profile.  I even wrote a detailed blog post sometime ago on how to make a private LinkedIn profile.  Facebook, for all that is said about them, is the same.  So if you are really concerned, go to your Settings on each site and learn how they work before you post any private information.  Or just don’t post any private information!

Getting back to the question I received, it is true that there is always this risk when your information is public. That being said, if someone wanted to perform ID Theft on you, they could have done this _before_ social media. I had someone use my credit card illegally back in 2006, and when I contacted Citibank, they said that even they didn’t have any control anymore and couldn’t tell me how someone could have “cloaked” my card.

As for worries concerning high credit scores, I a not a financial professional but I believe that credit scores are only affected if there are a lot of calls made on your credit report or you are taking on new financial burdens. There are services out there like LifeLock that specialize in helping you control your credit reporting so that you are informed if there is any potential ID theft going on out there.  If you are really concerned, the price you pay for services like theirs is minimal compared to your peace of mind gained.

It all comes down to weighing the pros and the cons, the benefits and potential costs associated of participating in social media.  I personally believe that privacy has always been dead, and there are way more advantages than disadvantages in being active on social media.  Google yourself and see what comes up about you outside of your social networking sites and you’ll see what I mean.

Taking it one step further, I grew up with the understanding that any house at any time could be robbed if someone made a concentrated attempt to do so.  I believe the same is true with our identities, and thus although social media could amplify your information, the issues of privacy and ID theft predate the advent of social media.

The choice is one that only you can make, but I believe that responsibly using social media can help you reap the benefits while mitigating potential risks involved.

Am I crazy?  What do you think?

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Windmill Networking Blog

Memories & Interactions In Social Media

Leo Laporte seems a little upset with Google Buzz & Twitter – actually social media in general – to be honest in many ways I agree with him – if conversation happens for lesser mortals like me it is because I have reached out and actively looked for conversation engaging with others.
At times it seems like Leo suggests that content might be somehow filtered out of other people’s feeds…

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